Hospitality businesses are now accustomed to the art of the pivot. Operators have realised the importance of diversifying beyond dine-in trade, and catering has become a valuable arm for many venues.

Catering orders represented 10 per cent of the total foodservice industry in 2020, totaling $8.7 billion. With many states across the country currently in lockdown, the demand for high-quality food at home is front of mind for consumers wanting to support local business and enjoy restaurant-quality meals.

Taking catering orders is a totally different ballgame to regular takeaway, which is why it’s essential to use the right ordering platform. The last thing operators want to do is spend lengthy amounts of time on the phone and risk getting an order wrong.

Deliverit’s online ordering solution allows customers to order and pay in minutes. They are able to place orders at their convenience and make any alterations if necessary, preventing any miscommunication with the venue.

Deliverit’s system has an Order Ahead function, which allows customers to select pre-determined delivery slots, times and days to suit them and it provides notice periods required for the business to create their orders.

There’s also the option to upsell items. For example, operators could suggest wine pairings if customers are ordering cheese or charcuterie boards or sides to accompany larger plates.

Operators can access extensive reporting tools, use delivery management solutions and capture customer data for remarketing, which are all essential tools to boost your bottom line and establish meaningful relationships with customers.

Get on top of your online ordering system now and visit