Since hitting the market earlier this year, Possi has become a real online destination for the industry, with our job site getting more 100,000 page views every month.
Talking to our audience of hospitality employers – front and back of house at all difference types of venues from independent restaurants and cafes to caterers to chains and the big groups – we found another problem within the industry we thought could help fix.
The product-research process for chefs and managers, who are already madly time-poor, is challenging and long-winded, so we thought, why not put all the options in one place.
Possi Suppliers’ Directory is set to be an online marketplace to search and discover suppliers of everything from fruit and veg to white truffles to pizza equipment.
For businesses supplying to the hospitality industry, Possi Suppliers’ Directory is a simple way to get in-front of their target market with no secondary platforms, just a direct referral for a monthly subscription.
Our research shows that when a venue buys from a supplier, they tend to be loyal with relationships lasting one to three years and a weekly spend of up to $800.
That means for a yearly investment of around $1,200 you could bring in over $40,000 per contact per year. Imagine getting just one new sale a month!
We think the Possi Suppliers’ Directory will offer great ROI to suppliers who are looking for new customers or to expand into new market segments.
Like Possi Jobs, we’re so serious about getting quality leads and hits on the site, that we've invested in a strategic and creative marketing program which includes event, outdoor, radio, print, web and social, as well as email marketing to our 5000+ database of chefs, restaurant managers and venue owners.
Want to get your product in front of venues? Get you business on www.possi.com.au