McDonald’s adds Wagyu beef burger to the menu

27 March, 2018 by
Brittney Levinson

McDonald’s has added a new premium burger to its range featuring 100 per cent Australian-bred Wagyu beef.

Part of the Gourmet Creations range, the Wagyu Beef Burger is served between a new gourmet bun with a specially created sauce, crispy bacon strips, caramelised onion, tomato, lettuce and a slice of Coon cheese.

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The new menu addition will see McDonald’s source from a new stream of Aussie farmers, with all Wagyu beef being sourced from Queensland farmers.

“The launch of this burger is further testament to our commitment to use local suppliers wherever possible,” says Robert Sexton, director of supply chain at McDonald’s Australia.

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“We estimate that while this burger is on our menu, we’ll purchase more than 280 metric tonnes of Wagyu beef from Queensland.”

Australian Wagyu Association CEO Matt McDonagh welcomed the new burger.

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“The Australian Wagyu Association is delighted with this initiative from McDonald’s Australia, which brings a brand new beef eating experience to their customers by using the world’s best-tasting tender beef,” he says.

The Wagyu Beef Burger will set customers back $10.75 and is available at McDonald’s stores nationwide, while stocks last.