Andrew McConnell’s Trader House restaurant group has added to its Melbourne portfolio with grocery concept Morning Market.

The venue initially launched as a pop-up under the moniker Marion Grocer at Marion in March, with positive customer support leading to a permanent location two doors down at 59 Gertrude Street, Fitzroy.

“The bakery has brought such a wonderful sense of community and conviviality to our little neighbourhood,” says McConnell. “And for that I’m incredibly grateful and so excited for Morning Market to join our Gertrude Street family.”

Morning Market’s offering will encompass bread and pastries from Baker Bleu, Single O coffee, salads and sandwiches alongside fresh produce, dairy and specialty pantry essentials.

The concept will also stock fresh local flowers and homewares.

Marion will soon revert to its original wine bar status, with outdoor dining on the cards plus wine, beer and spirits to take home.

Morning Market will officially launch on 13 October and open Tuesday to Sunday from 8am until 3pm.

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