Windsor F­arm launches fresh new look

In 1975, when Gough Whitlam was Prime Minister, petrol was 21c a litre, a brand new Kingswood cost just $4,000, swish dining meant a trip to the The Summit (in Sydney at least). That same year, a small but passionate farmers’ co-op launched its first Windsor Farm product: mushrooms in butter sauce.

From these humble beginnings, Windsor Farm has grown into a trusted name in the foodservice industry, offering over 500 high-quality ingredients. Now, as the brand celebrates its 50th anniversary, it is unveiling a bold new look. The new signature green and black branding reflects a commitment to quality and innovation.

But the transformation doesn’t stop there. The packaging has also been upgraded to enhance performance in your kitchen. The new box-based foil pouches are more stable, easier to open and reseal, and designed to keep contents fresher for longer. A core range of best-selling seasonings, herbs, spices, and condiments in flavour-locked, are also available in resealable canisters.

At Windsor Farm, quality is at the heart of everything the business does. Herbs and spices are processed, sterilised, and manufactured in Australia, meeting SFQ HACCP standards and hold both Halal and Kosher certifications. Every ingredient undergoes rigorous quality assurance checks to ensure excellence.

Backed by a dedicated team of food engineers, technologists, and product developers, the brand is always innovating, creating new on-trend spice blends or setting trends for the future. An in-house R&D team works closely with customers, fostering long-term partnerships and driving creativity in the food industry.

Windsor Farm is proudly Australian family-owned and operated by the Frutex Group, ensuring that its legacy remains in the hands of those who understand and value its rich history.

The enduring strength of Windsor Farm is a testament to its values of quality, and reliability as well as its deep connection to Australia’s food industry. As the brand moves forward, it continues to honour its roots, proving that even in an ever-changing world, some things — like the need for exceptional ingredients — remain timeless

Windsor Farm is more than just a brand; it is a proudly Australian institution, standing strong as an essential partner to food service professionals across the country.