Australia's wine industry has united to launch "Wine for Haiti", a fine wine auction which aims to raise $100,000 for the earthquake disaster relief efforts.

The online auction is organised by BoozeMonkey, a wine social network, and Empire Auctions, a Sydney-based wine auction company.

Winemakers from across the country have so far donated $60,000 worth of wine, and the auction is likely to continue until the end of the month.

Prices per bottle range from approximately $10 to $2,000 for a magnum of the 2004 Penfolds Grange, widely recognised as one of the best Grange vintages ever released, and signed by Penfolds' chief winemaker, Peter Gago.

"The response has been overwhelming," said BoozeMonkey founder, Marc Jardine. "Once again our winemakers have shown their incredible generosity. The wine industry has been hard hit over the past couple of years, with many wineries going to the wall. And yet when the chips are down, they're always the first to volunteer to help out. It makes me very proud to be part of the industry."

Four magnums of the 1996 Eileen Hardy Shiraz, signed by Bill Hardy, are likely to raise around $500 each and six bottles of Summerfield's 2001 Indulgence are on offer, and are expected to sell for $2,000.

Ross Anderson, CEO of Empire Auctions said "Haiti needs our help. It is so easy in the wake of so many other tragedies, particularly those closer to home, to become numb to this sort of suffering. But we couldn't just stand by and watch people suffering, and the wine industry has an incredible track record in getting together for disaster relief."

To register a bid go to www.empireauctions.com.au